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Wilkes University Puts Freshman Recruits Front and Center and Billboard-Size
04 May 08 03:56 PM | Student Loan Girl | 0 Comments   

Wilkes University, a small, private school in northeastern Pennsylvania, is using a quirky new in-your-face $120,000 ad campaign to get the attention of today’s media- and marketing-savvy students. The university is plastering personalized messages on billboards, pizza boxes, gas pumps, and even on MTV, VH1, and Comedy Central to students it wants to make a part of its freshman class. Read More...

Filed under: 160over90, admissions, advertising, AMA, American Marketing Association, AP, Associated Press, call a Colonel, Central Catholic, college, college loans, FaceBook, financial aid, Freshmen, grants, Greg Heindel, Jack Chielli, Kristen Pecka, marketing, media, Michael Rubinkam, MySpace, Nancy Costopulos, NextStudent, Nicole Pollock, Pennsylvania, Philadelphia, recruiting, recruits, Scholarships, Scranton High, student loans, trends, undergraduate admissions, undergraduates, Wilkes, Wilkes University, Wilkes-Barre, YouTube

By the Numbers: Top 10 Undergraduate Business Schools
11 April 08 07:53 PM | Student Loan Girl | 0 Comments   

Are you a future MBA who sees yourself building the next Trump–like empire or heading up the new 21 st -century tech giant that will finally unseat Microsoft? If you’re planning on joining the 20 percent of college students who major in business and you’re Read More...

Filed under: accountancy, accounting, admissions, Bachelor of Business Administration, BBA, Brigham Young, business, business school, BusinessWeek, BYU, CEO, college, consulting, Cornell, Emory, entrepreneurship, finance, Goizueta Business School, information systems, information technology, majors, management, marketing, Marriott School, Massachusetts Institute of Technology, MBA, McCombs School of Business, McIntire School of Commerce, Mendoza College of Business, MIS, MIT, New York University, NextStudent, Notre Dame, NYU, rankings, Ross School of Business, S&P 500, Sloan School of Management, Standard & Poor's, Stern School of Business, student loans, undergraduate, undergraduate admissions, University of Michigan, University of Pennsylvania, University of Texas at Austin, University of Virginia, UPenn, UT Austin, UVa, Wharton School