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College Scholarships Dry Up Along With Endowment Funding
17 March 09 02:17 PM | Student Loan Girl | 0 Comments   

For the six-month period ending in December, college endowments nationwide lost an average of 24 percent, according to the nonprofit Commonfund Institute of Connecticut, forcing a handful of small regional universities to make significant cutbacks to their scholarship funds for the upcoming fall semester. Read More...

Filed under: academic year, annual scholarship campaign, Associated Press, Bellingham, Cheney, college, college endowments, college financial aid, college loans, Commonfund Institute of Connecticut, Donna Blankinship, Eastern Washington University, endowed scholarships, endowment funds, endowment losses, endowment scholarship fund, financial aid, first generation students, Mike Westfall, NextStudent, paying for college, Rhode Island College, scholarship fundraising, Scholarships, Stephanie Bowers, student loans, tuition, University of Wisconsin Superior, Western Washington University

Wilkes University Puts Freshman Recruits Front and Center and Billboard-Size
04 May 08 03:56 PM | Student Loan Girl | 0 Comments   

Wilkes University, a small, private school in northeastern Pennsylvania, is using a quirky new in-your-face $120,000 ad campaign to get the attention of today’s media- and marketing-savvy students. The university is plastering personalized messages on billboards, pizza boxes, gas pumps, and even on MTV, VH1, and Comedy Central to students it wants to make a part of its freshman class. Read More...

Filed under: 160over90, admissions, advertising, AMA, American Marketing Association, AP, Associated Press, call a Colonel, Central Catholic, college, college loans, FaceBook, financial aid, Freshmen, grants, Greg Heindel, Jack Chielli, Kristen Pecka, marketing, media, Michael Rubinkam, MySpace, Nancy Costopulos, NextStudent, Nicole Pollock, Pennsylvania, Philadelphia, recruiting, recruits, Scholarships, Scranton High, student loans, trends, undergraduate admissions, undergraduates, Wilkes, Wilkes University, Wilkes-Barre, YouTube